Apple and Samsung Dominated Phone Sales in 2025, but Price Hikes Could Define 2026
Apple and Samsung have dominated the phone sales market in 2025, but the trend may change in 2026 due to price hikes. According to a report by CNET [6], the two tech giants were able to absorb tariffs and economic turmoil, but devices might get pricier this year.
The report highlights that phone-makers were able to maintain their market share despite the challenges, but the increasing prices could impact consumer demand. The article notes that Apple and Samsung have been able to maintain their dominance in the market, but the trend may change in 2026.
The report also mentions that the price hikes could be due to various factors, including the increasing cost of components and the impact of tariffs. The article notes that the price hikes could impact consumer demand, but it is unclear how much of an impact it will have.
The report also highlights that other phone-makers, such as Google and OnePlus, are trying to gain market share by offering more affordable options. However, the article notes that it is unclear whether these options will be enough to challenge the dominance of Apple and Samsung.
The article concludes by noting that the price hikes could be a challenge for phone-makers in 2026, but it is unclear how much of an impact it will have on the market.
Sources
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