Tech

Hollywood's AI Experiment Yields Mixed Results in 2025

QM
Quinn Martinez
Culture & Trends Editor
Question marks in a gilded frame.
Image source: The Verge

Hollywood's foray into artificial intelligence (AI) in 2025 has been a mixed bag, with some notable successes and failures. According to a recent article on The Verge [3], AI has been increasingly used in post-production processes, such as de-aging actors and removing green screen backgrounds.

While AI has shown promise in these areas, the article notes that the technology has not yet delivered on its full potential. The Verge quotes an industry expert as saying, 'AI isn't new to Hollywood, but this was the year when it really made its presence felt.'

Despite the challenges, many in the industry remain optimistic about the future of AI in Hollywood. As one executive noted, 'We're just scratching the surface of what AI can do for us.'

The article highlights several examples of AI's impact on the film and television industry, including the use of AI-generated special effects and the creation of AI-powered characters.

While AI has shown promise in these areas, the article notes that the technology still has a long way to go before it can be relied upon for critical tasks.

The Verge's article provides a detailed look at the current state of AI in Hollywood and its potential for the future.

Sources

[1] 43 of the Best Movies on Netflix You Should Stream Now
[2] I re-created Google’s cute Gemini ad with my own kid’s stuffie, and I wish I hadn’t
[3] Hollywood cozied up to AI in 2025 and had nothing good to show for it