PopSockets Founder David Barnett Talks About Building a Viral Business

PopSockets founder David Barnett recently sat down with TechCrunch to discuss scaling the business and what he's learned as a leader. Barnett's company, which is known for its phone grips and other accessories, has become a viral sensation in recent years.

Scaling the Business

Barnett acknowledged that scaling the business has been a challenge. "It's been a wild ride," he said. "We've had to figure out how to make more stuff, and how to get it to more people." ^[1]

To achieve this, Barnett has focused on building a strong team. "We've been lucky to have some amazing people join us," he said. "They've helped us figure out how to make the business work at scale." ^[1]

Lessons Learned

Barnett has also learned the importance of being adaptable. "You have to be willing to pivot when things aren't working," he said. "We've had to make some tough decisions along the way, but it's been worth it." ^[1]

The Future of PopSockets

Looking ahead, Barnett is excited about the future of PopSockets. "We're always looking for new ways to innovate and improve our products," he said. "We're committed to making the best stuff possible, and we're excited to see where this journey takes us." ^[1]

Sources

[1] PopSockets founder David Barnett talks about building a viral business